"We value the experimentation, the reformation of the message, and the smart incentives.
We believe in the atypical, and in the principle that says that form follows function.
We celebrate clear messages and intelligent contents.
We are an Independent Design Studio.” — Manifiesto Futura
"Wallpaper* magazine invited us to collaborate in a project that would be exposed during design week in Milan. The task was to create 5 food items that were focused around one particular ingredient, also the branding and packaging.
We worked with Alfredo Villanueva, choosing “chili” as our main ingredient, so we could stand out our culture bringing the name of “Mexico” to an international exhibition not only by design but also by it’s gastronomy.
In a world where everything screams, everything is flashy, BRUTO remains an outsider, confirming that what is well made can get along with simplicity. What is startling is not necessarily noisy.”
"Mutuo, two architects proposing solutions that represent an ode to the experimentation. Taking advantage of their different roots, they create new experiences through chaos.
This project allowed us to came out with a particular solution: An identity with no logo, that relies in other resources to accomplish the characteristics of recognition and constancy that branding requires.”
"Inspired in Cerberus and Justice for All. A young, fierce and robust mezcal.
A mezcal that destroys.”